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Licence Professionnelle Data Analytics et Marketing Digital

Parcours E-Commerce et Distribution

FREE, PAID work-study training

Certification

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Possible career opportunities


Perspective d’emplois

The E-Commerce and Distribution Manager is involved in the design and organization of end-to-end E-Commerce.

E-Commerce companies are defined here in the broadest sense of the term (subsidiaries, industrial companies, distributors, service providers, government agencies offering services to users, etc.).

Some examples of job titles :


Training objectives


The aim of this professional degree is to train multi-skilled E-Commerce professionals capable of designing, deploying and optimizing end-to-end commercial activities, including website design/management, purchasing of goods and services, right through to physical distribution.

The E-Commerce, Purchasing and e-logistics manager has the core skills needed to set up and launch a connected commerce business.

Commercial activity

Design, deploy and optimize end-to-end sales activities

Website

Website design and animation

Purchasing

Purchases of goods and services

Physical distribution

Physical product distribution

Commercial activity

Design, deploy and optimize end-to-end sales activities

Website

Website design and animation

Purchasing

Purchases of goods and services

Physical distribution

Physical product distribution

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Targeted know-how

Blocs de compétences ciblés et principales thématiques enseignées

University component

  • Internet strategy
  • Creation and animation of an E-commerce website
  • E-business
  • Consumer knowledge
  • The purchasing process
  • Sourcing and Purchasing Marketing
  • Omnichannel distribution
  • Logistics management and audit utilities Logistics - VSM
  • Lean warehouse and inventory management
  • Physical Distribution and Transport Purchasing
  • Introduction to strategy
  • Digital strategy
  • Introduction to supply chain management
  • Advanced Excel for database analysis and forecasting
  • Team management
  • Professional English
  • Entrepreneurship and business creation
  • Project management, strategy
  • Project management tools

Professional section

  • Memory
  • Realization
  • Defense
  • Memory
  • Realization
  • Defense

Download the brochure



Témoignages
Alumnis


Links with other professional certifications,
certifications or habilitations.

No equivalence.

Read more


- Prerequisites
In initial training, the course is open to holders of:
- an L2 (management, business, technology)
- a DUT (GLT, TC, CEA, etc.)
- a BTS in the tertiary sector
- other diplomas of equivalent level

Selection is based on:
- application file,
- and interview (possibly by videoconference).

Continuing education: for employees and job-seekers with experience in sales or communications.

Validation of Acquired Experience (VAE) is possible with a minimum of 3 years' experience, as is Validation of Professional Acquired Experience (VAP).

520 h over 12 months Work-study program: - 3 to 9 weeks at the company - 1 to 3 weeks at the training center

The program is available as a continuing education, VAE or work-study program.
Training is provided by top-level lecturers, researchers, experts and practitioners.

  • Redon campus open house dates: December 16, 2023, March 2 and June 1, 2024
  • Application deadline: January 2023
  • Jury and interview dates: from February 08, 2023
  • Start date: October 2023

Practical teaching, closely linked to the business world, is provided by lecturers selected for their expertise. Modules are assessed by :

  • continuous assessment,
  • writing and defending a dissertation on the work-study program in the company,
  • writing and defending a tutored project dissertation,
  • a training report.
  • Room available, slideshows, course materials, student handbook, open-access computer room.
  • Face-to-face, presentations of essential concepts, case studies, educational games, company visits, testimonials, group work.
  • Individualized follow-up of students with a double tutoring system: a pedagogical tutor (at the training center) and a professional tutor (at the company).
  • 2 follow-up visits to the host company by the training tutor.

Training costs: Work-study training
FREE
and PAID:

  • L’alternant signe un contrat de travail, lequel doit prévoir une rémunération. Les frais de formation sont pris en charge par l’OPCO de l’entreprise d’accueil
  • training costs are covered by the host company's OPCO.

Please contact Sonia BENDIMERAD

sbendimerad@gip-cei.com

Training accessible to people with disabilities
Contact the Campus Disability Center:
handicap@gip-cei.com

Apply at

Training location

Brochure

Admission requirements

Program Manager

Training location

ESLI Paris & Institut IFALP EPF Ecole d'Ingénieurs 55, Avenue du Président Wilson, 94230 CACHAN

+33(0) 1 87 66 58 37

Sonia BENDIMERAD

Associate Professor
Program Manager
Doctorate in Management Sciences

Mohamed HAOUARI

Deputy Director ESLI Redon / GIP CEI

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